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Nastia Larkina
Nastia Larkina

357 Followers

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Aug 24

Guidance At The Beginning of the Learning Journey

Yousician is a SAAS music education app. It has an exclusively designed learning path that covers basic playing skills and techniques. Besides there is a library of popular songs by various artists. …

Product Management

5 min read

Guidance At The Beginning of the Learning Journey
Guidance At The Beginning of the Learning Journey
Product Management

5 min read


Sep 18, 2022

Job Board Referral Program for Blue-collar Workers

How the idea of social recruitment appeared Avito Jobs is a job board for people without certain qualification, like drivers, delivery guys cleaners and so on. When I worked there as a product manager, my responsibility was the candidates experience and one of my focuses was new users acquisition. The annual survey on usage and attitude showed…

Product Management

5 min read

Job Board Referral Program for Blue-collar Workers
Job Board Referral Program for Blue-collar Workers
Product Management

5 min read


May 18, 2021

Creating Interview Invitation for Mass Recruitment in Avito Jobs

The problem is to find suitable candidates ASAP Avito Jobs is a job board for mass professions. It helps people to find a matching vacancy and to apply to it. This covers only first part of a hiring funnel. …

Product

5 min read

Creating Interview Invitation for Mass Recruitment in Avito Jobs
Creating Interview Invitation for Mass Recruitment in Avito Jobs
Product

5 min read


Apr 21, 2021

How We Fastened Job Application via Avito Jobs

Since 2000 Avito developed like a classified and grew into the biggest and most respectful classified in Russia. At the same time Avito emerged into new markets such as real estate, automobiles and mass recruitment. From product and interface points of view it was reasonable to extrapolate interface patterns created…

Product

7 min read

How We Fastened Job Application via Avito Jobs
How We Fastened Job Application via Avito Jobs
Product

7 min read


Oct 22, 2020

How we transformed primary validation in mass recruitment

Why we decided to move the prescorring process online Avito Jobs is an app for searching jobs and ‘blue-collar’ workers. Working on this product we constantly communicate with drivers, cooks, movers, waiters etc. On the other hand we keep in touch with big employer’s recruiters who specialise in mass recruitment. …

UX

5 min read

How we transformed primary validation in mass recruitment
How we transformed primary validation in mass recruitment
UX

5 min read


May 15, 2020

How and why we created a chatbot for hiring ‘blue-collar’ workers

What is Avito Jobs and its audience Avito Jobs is a Russian app and website to search and find a job or a worker: employers post vacancies and job seekers publish their CVs. Candidates can respond to a vacancy by phone or via in-app messenger. Employers can browse CVs while the access to candidate’s contacts is paid. …

Product Design

9 min read

How and why we created a chatbot for hiring ‘blue-collar’ workers
How and why we created a chatbot for hiring ‘blue-collar’ workers
Product Design

9 min read


Nov 29, 2019

Agile Approach Parenting

A couple of months ago I joined an IT company which works according to Agile approach carefully using scrum framework. This was completely new to me. However, very soon I found myself in a role of a scrum master of my team. While onboarding I realised I’m already a little…

Scrum

6 min read

Agile Approach Parenting
Agile Approach Parenting
Scrum

6 min read


Sep 4, 2019

How I tried and failed to flip Yandex.Market PDP interface

This is a story of a small but very pity failure. It was autumn 2015 when I joined Yandex.Market, the biggest Russian e-commerce, as the head of design team. From the very beginning I faced many challenges including diving into new field of internet shopping. I spent many evenings surfing…

UX

4 min read

How I tried and failed to flip Yandex.Market PDP interface
How I tried and failed to flip Yandex.Market PDP interface
UX

4 min read


Published in

UX Collective

·Aug 21, 2019

Stephen King for designers

Once upon a time when a design department of Yandex was beginning to set up, the design team held regular meetings for drafts and ideas exchange. Some of these meetings were dedicated to some related issues. For example, once we shared our impressions on books we read. …

Design

9 min read

Steven King for designers
Steven King for designers
Design

9 min read


Apr 29, 2019

Escaping Information Bubble

In the previous article on design for Yandex.Zen, the smart personal newsfeed, I described the process how we made this newsfeed more personal. Somehow this caused another sudden problem. At some point our key metric— average session time — stagnated. This was a clear sign to start new research and…

Social Media

3 min read

Escaping Information Bubble
Escaping Information Bubble
Social Media

3 min read

Nastia Larkina

Nastia Larkina

357 Followers

Product Manager @ Yousician, Finland. Ex-Avito, ex-Yandex.

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